Tami4
Web Design | 2024
A dedicated page for architects and designers to explore Tami4 products by Strauss as a kitchen accessory, created as part of my work at CodeOasis.
Overview
The project focused on creating a dedicated webpage for architects and designers to explore Tami4 products by Strauss as a premium kitchen accessory. The goal was to provide a sophisticated and professional design experience that catered specifically to this audience, distinct from the main consumer-facing site. Developed as part of my work at CodeOasis, the page aimed to offer easy access to Tami4 product information while maintaining a high-end, design-oriented aesthetic.
The Challenges
Emphasizing Design Value Without Sales Pressure
The challenge was to design a page that felt professional and design-focused for architects and designers, avoiding a "salesy" tone. With a focus on the product's value and design applications, the page was crafted to support decision-making without overt promotion.
Minimizing Interaction Complexity
Busy professionals benefit from a straightforward experience without excessive clicks or navigation. The challenge was to design a streamlined interface that quickly provided essential information, keeping the user journey simple and efficient.
Screens
Main Page Overview
A one-pager beginning with a hero section that features an atmospheric video of the Tami4 water bar, conveying a sense of luxury. Below, three anchor links allow users to jump directly to sections of interest instead of scrolling to the end. For those who continue scrolling, the page presents two main categories that lead to related pages on the main Tami4 website.
Seasonal and Product Collections
Next, the seasonal collection is presented, which marketing staff could update as needed. This is followed by the bar and tap collection, linking directly to the product page for further details. Prices are intentionally not mentioned, as the professional user is more focused on design and functionality at this initial stage.
Product Page Overview
The product page continues the design language of the main page, showcasing the color options for the selected model and allowing users to switch between different models. It also includes downloadable files, such as specifications and dimension displays, tailored for interior designers and architects. Only after the user clicks the purchase button are they redirected to the Tami4 website for further steps.
Mobile Design - Main Page
Mobile design adjustments ensure that the browsing experience is maintained, providing a seamless and intuitive interface across devices.
Mobile Design - Product Page
